The Group

A FAMILY BUSINESS,
AN INTERNATIONAL GROUP

Larraqué Vin International is above all the history of a family, that of men and women bonded together, united around their shared passion for wine.

Inspired by powerful agricultural values and rich terroirs, the vineyard-owning group and Bordeaux merchant is experiencing a powerful expansion.
Alongside Pierre Jean Larraqué, the founder, his wife, Nathalie Larraqué-Haussmann and their children: Capucine and Simon,

a team of 98 people is currently united in this beautiful adventure.

International subsidiaries

Pierre Jean Larraqué
& Haussmann Famille

The Pierre Jean Larraqué subsidiary concentrates the group’s Terroir activities and ensures distribution:

  • of the group’s estates: Château Vernous, Médoc Cru Bourgeois – Château Grand Marceau, Médoc – Château le Virou, Blaye Côtes de Bordeaux – Château Barre Gentillot and Château Senau, Graves de Vayres – Château de Barre, Bordeaux Supérieur
  • Terroir brands signed and approved by Pierre Jean Larraqué: Cap nature, Querrala, les Apéros Soudains, Pierre Jean Larraqué grape varieties recommended by Sommeliers International.

The other subsidiary, Haussmann Famille, is dedicated to creating and developing international brands: Haussmann Baron Eugène for Bordeaux and Bordeaux Supérieur, Cabane du Pyla, By Haussmann for Pays d’Oc IGP, H de Haussmann for Provence PDO, and champagne Charles Haussmann.

Learn more about the subsidiaries

«Our innovative strategy bears fruit
and reflects our identity.
We know where we come from and where we are going.” »

Pierre Jean Larraqué

The group in figures

Team

1
family

98
employees

Vines

233
hectares
in Pierre Jean Larraqué
estates

1445
hectares
in sector 
contracts

1000
hectares with HVE3
certification

Résultats

More than 21 M
bottles sold
in 2019

65 M€
turnover
in 2019

Facilities

12000 m2
storage space

857
barrels

Distribution

80%
in Mass distribution
in France

15%
EXPORT

5%
HORECA

45
countries covered

The distribution networks

Mass distribution
As a veritable expert in mass distribution, this segment currently accounts for 70% of the group’s activity, with solid and sustainable partnerships, distinguished by a permanent offer in stores in excess of 70%.

HORECA
Through its Haussmann Famille subsidiary, Larraqué Vins International also distributes its wines in HORECA s (hotels, restaurants, cafés) and on select networks with dedicated products. This activity is maintained by a specific team, which has developed the presence of Pierre Jean Larraqué and Nathalie Haussmann wines and products in France and throughout the world.

Export
Larraqué Vins International is present in 45 countries with its Haussmann Famille range and Pierre Jean Larraqué brands and châteaux. The group makes a point of adapting to each country in order to satisfy the specific demands of consumers throughout the world.

2020
The Larraqué Vins International group will be present in the online sales segment for professionals via its new platform, LVI WINES. A team dedicated to this new BtoB e-commerce site will ensure the development of this new activity.